RON LEGRAND – PLATFORM SPEAKING & SALES BOOT CAMP

CD 1

1. Ron’s Overview of Bootcamp
   2. Ron’s Success w/ Speaking/Sales
   3. Guest Introductions
   4. Dan Kennedy – Building a Speech

CD 2

1. Dan K. – Building a Speech (cont’d)
   2. Building a Speech That Sells
   3. Reveal Something New to the Audience
   4. Kennedy’s Speech Transcript
   5. Take Control of the Audience
   6. Issues

CD 3

1. Ron & Panel. – Building a Speech (cont’d)
   2. Ron Starts His Close
   3. Questions
   4. Credibility
   5. Image Perception
   6. Basic Philosophies
   7. RE Profit Centers
   8. style – Wright’s Comments
   9. Ron’s Close (cont’d)
   10. Bonuses

CD 4

1. Ron & Panel – Building a Speech (cont’d)
   2. Humor
   3. Step by Step Process
   4. Suits For Presentation
   5. Ethics
   6. Boring Stories?
   7. Ron’s Video Close
   8. Creating A Rush
   9. Leading the Rush
   10.Critique of Ron’s Close

CD 5

1. Key Ingredient to a Close
   2. Building an Irresistible Offer
   3. Involve Audience
   4. Testimonials
   5. Justify Cost
   6. Don’t Drag Close
   7. Wright’s Close (preamble)
   8. Wright’s Close – Part 1

CD 6

1. Wright’s Close (cont’d)
   2. Wright’s Close Critiqued
   3. Presentation Positioning
   4. Order Forms vs. Stamped
   5. Product Support
   6. Pricing Survey
   7. Flashy Jewelry
   8. Comments on Close
   9. Irresistible Offers
   10.Product Guaranties

CD 7

1. Letter Book
   2. Try Before You Buy
   3. Ron’s TV Show Examples
   4. The Only Thing That Matters
   5. Sense Of Urgency

CD 8

1. Creating Products
   2. Platform Selling
   3. How Does It Look From the Stage?
   4. Product List
   5. Price Judgment
   6. Big Chance
   7. Package vs. Cafeteria
   8. Build Value
   9. Premiums & Bonuses
   10. Advanced secrets

CD 9

1. Advanced secrets (cont’d)
   2. Pricing
   3. Nightingale Conant Influence
   4. Advanced Secrets
   5. The 5%
   6. Odd vs. Even
   7. Order Forms
   8. More Advanced Secrets
   9. Transcript Book

CD 10

1. Product Sales
   2. Global Sales
   3. Income Streams # 1
   4. Income Streams # 2
   5. Income Streams # 3 & # 4
   6. Testimonials

CD 11

1. Selling Environment
   2. Bob Campana’s Close
   3. Audience Critique 1
   4. Audience Critique 2
   5. Audience Critique 3
   6. Ron & Panel Critique
   7. Delivering a Speech
   8. Wright’s Intro For Ron
   9. Using Visuals

CD 12

1. Using Visuals (cont’d)
   2. Overhead vs. PowerPoint
   3. Umms & Ahhhs
   4. Loren – Health Fasting
   5. Getting Back to Basics
   6. Room Environments
   7. Hecklers

CD 13

1. Lou Brown’s Close
   2. Ted Thomas
   3. Steven Roth

CD 14

1. Copyright and Sales
   2. General Leads
   3. Campaign Testimonies
   4. Campaign Letters (Part 2)
   5. Joint Venture Partners
   6. Outbound Telemarketers

CD 15

1. Panel Comments
   2. Building a Back-end
   3. Speaking Is Long Term Income
   4. Dan’s Staffing
   5. Panel’s Staffing
   6. Back End Options
   7. License Products
   8. Joint Venture
   9. Products You Can Create

CD 16

1. Products You Can Create
   2. Coaching
   3. Teleconferencing
   4. Good Marketing Plan
   5. Voice Mail Blasts

CD 17

1. Booking Arrangements
   2. Measuring Success
   3. Note Owl – Bonus Session
   4. Naming (Sex Sells)
   5. A/V promotion
   6. Speaking Often
   7. Use Media & Fill the Room
   8. Whether or not to Charge Admission
   9. Creative Work

CD 18

1. Speaking Often ( cont’d)
   2. Presentation Format
   3. Merchant Accounts
   4. Product Ready For Delivery
   5. Examine Numbers Realistically
   6. Self-directed IRAs
   7. Multiple Streams of Income

CD 19

1. Wright’ Multiple Streams Of Income ( cont’d)
   2. Ron’s Multiple Streams
   3. Dan’s Multiple Streams
   4. Ernie’s Multiple Streams
   5. Jeff Kaller’s Close
   6. Rick’s Revenue Flow Stream 7. CD Vs Tape
   8. Dan’s Critique of Jeff Kaller’s Close
   9. Ron’s Critique of Jeff Kaller’s Close

CD 20

1. Ron’s Critique of Jeff’s Close (cont’d)
   2. Ernie’s Comments on Jeff’s Close

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